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topic: direct-sale ✕

799 passages, newest first · 130 ms

Even
though our dreams may be different, there is one
element almost universally common to everybody's
dreams and, that one element is...

Total
Financial Freedom!

Most
people die broke. Most people live broke. They barely make it from one
paycheck to the next. The vast majority of new businesses go bankrupt within
36-months. Even so-called "successful people…

Now,
imagine a different kind of success. Imagine a successful life where you
"work" your own hours. Or, if you so choose, you don't work at all.
You have every material possession you've ever coveted. A Rolls Royce. A string
of Cadillacs. A Rybovich fishing boat (the finest in the world). No debts
whatsoever. Your lovers (or "significant…

You
Have The 100% Ability To Say "No"

And
Walk Away From Any Person,

Any
Business Deal Or Any

Situation
Whatsoever!

How's
that sound to you? Doesn't that sound like a more realistic definition of
success?

Well, that's exactly the life I have lived for
34-years. True, I've had some "downs" along with the "ups."
That's true of every life. By and large though, I have lived and continue to
live a life which is the envy of almost everyone I've ever met.

However, my goal is not to be envied. My real goal
is to help others lead their version
of a life like mine. Free, unafraid, and able to do anything
they choose!

You can have all
that... if only... you master the ability to write a "killer" sales
message.

And, fortunately for you, I can teach
anyone how to write a "killer" sales message (unless they are a
Mongolian idiot). That's exactly what I'm going to do for the hundreds of people
who will be attending my seminar in December. But, whether you will be attending
that seminar or not, I want to give you in this…

"Bullet copy" (more often referred to by
the press as simply "bullets") are fascinating snippets of information
usually preceded by a "dot" which technically, is what's referred to
as the "bullet." Here are a few examples:

Why you are always one
good sales letter away from having all the money you need!

The
basics of writing good copy!

The finer
points of writing great copy!

A "can't miss
way" to tempt cash-rich investors into financing your projects... at zero interest!

Which option pulls best... telephone, mail or fax? You'll
never guess the answer which will surprise and enrich you beyond belief!

Two "magic
words" to put you light years ahead of your competition!

Why competing on price alone will put you out of business
in a New York minute!

A single word that a certain company used to double their sales! (This one will blow your mind.)

How to make a 15-second change to almost any sales
message which sometimes increases response by 2,200%! (Think about that.
How'd you like to jump the response of your sales messages from 2% to 44%?)

How to use the age-old
"pile-on" technique to boost perceived value!

The exact words you should use to write a
money-back guarantee that increases sales... and... reduces
refunds!

How to make sure your
Yellow Pages' ad jumps out and "forces" the reader to call you
before they even think about calling anyone else!

How to structure a believable sales-promoting guarantee
which removes the risk from your customer... and yet... does not put you in a
bind! (Even some very experienced marketers don't fully understand how to do
this without hurting sales or strangling on refunds.)

How to use envelopes to
"induce guilt"!

A good "boilerplate" P.S. which can make you
money!

The exact words you must
put in every order coupon!

How to change one word in your "teaser ads" to
multiply your response by 2,960%!

How the pros use
editorial-style ads (written like a rave review) to get 20 times the orders
they would normally get!

Twelve words that will literally "force" people
who bought from you once... to buy from you again... IMMEDIATELY!

How to minimize refunds
and how the "stick-rate" can make or break you!

The most important component of an ad... and... how to
make a slight change to increase your results up to 500%!

How to roll out a direct
mail campaign to the tune of millions of letters... without borrowing a dime!

The seven most profitable ways to write the last few
paragraphs of a sales message... just before... it comes time to ask for the
order!

The best day of the week
to drop your mail!

A truly "no-brainer" (yet usually overlooked)
way to bump the amount of your average order by 100% or more... automatically!

The secret technique
which can instantly double the profit of your full-page ads!

Three little-known reasons why people don't buy from you!
(Once you discover these three reasons, you will be able to sell virtually
every prospect you have.)

How to get orders from
people who have already decided not to order!

How the experts deal with refunds and complaints... by...
turning them into sales!

How to use dirt-cheap
little classified ads to generate cash flow with the speed of light!

A secret weapon (developed by "Yours Truly") to
make even the most skeptical of your prospects... stand in line and beg you to
take their money! (You won't learn this from anyone else in the world.)

What to do if you have a
budget of $500 or less!

The key ingredient that separates winners from losers!

What kind of
music you should always have playing when you are working... and... what exact
volume it should be at! (NOTE: This will improve the quality of your
writing by at least 9%.)

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