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# 2 855 Bribe Letter

Would You Accept A Bribe
Worth $2,855 To Renew Your
Subscription To
The Gary Halbert Letter?

From:
Gary C. Halbert
Ocala, Florida
Tuesday, 11:30 a.m.

Dear Friend,
You've been getting my newsletter, The Gary Halbert Letter, for quite some time now. And I'm sure
if you take the time to think…

(go to page 2)

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eulogized, ostracized and plagiarized. I've also (as I explained in Section 16 of my book), been both a
prison guard and a prison inmate. Do you remember all that prison stuff I wrote about in Section 16? I called it, "The Dark Side of
Success" and it was really pretty crazy. As you…

I met some of the most intelligent, wealthiest, most creative and sometimes, some of the
nicest people you could ever imagine. Not only that, it gave me time to write out a "crash course" in
direct marketing for my youngest son who, for some insane reason, seems to want to follow in his old
man's footsteps. So, toward this…

(go to page 3)

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everything from postage to layout; offer development and list selection; how to create a winning game
plan and a lot more like this:
• The basics of writing good copy!
• The fine points of writing good copy!
• What really makes people buy!
• How to lead your reader by the hand!
Why you never get a…

(go to page 4)

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• Why "make a bushel of money" works better than "increase your income"!
• Six secrets of special deals you can write about in your letters!
• A little trick every copywriter should know!
• 7 exact steps to direct mail success!
• The most common marketing mistakes made by beginners!
• How to keep going when the going is…

(go to page 5)

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• How to get orders from people who have already decided not to order! • The best attention grabbers in the world! • How to make your reader "picture with pleasure" what you are trying to sell! • The ultimate layout for an order coupon! • 8 things you should have at hand before you start to write an…

In addition to the obvious one, I have another very
conceited reason for wanting you to renew your subscription. What is this "conceited" reason? It's
simple... I Want To
Show Off! Not only that, The Boron Letters are the most heartfelt messages I've ever written. It would be

(go to page 6)

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impossible for anyone to love their children more than I love mine. And, in this case, I was trying to
give my youngest son the most precious two gifts I have to offer: My love and my expertise.
It's easy to order. All you have to do is write your name and address…

# Double the Size of Your Business

A world-famous advertising expert reveals.. •
How To Double The Size
Of Your Business
In Just 7 Weeks!
Thursday, 12:35 P.M.
From:
Gary C. Halbert
9000 Sunset Blvd.
Los Angeles, California
Dear Friend,
Can your business handle hundreds and perhaps even thousands
of new customers?
If so, this may very well be…

- Page 2 -
bribe to get you to try a trial subscription to my unique and
world-famous personal newsletter called THE GARY HALBERT LETTER.
Here's the deal: If you will agree to a l-year trial subscription to THE GARY HALBERT LETTER, I will send you the report
I have just described and I will send it to you…

you four more free reports that you also get to keep even if you
decide to cancel your subscription.
Here they are:
...:
OF EVERY MAN, WOMAN AND CHILD
WHO IS EVER LIKELY
TO BECOME ONE OF YOUR CUSTOMERS!
Every one of your potential customers is out there just
waiting to hear from you.
find them.
But you can't sell…

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3-
learn this from
any ad
Tig sure-fire. agency
in town. This little
work for you no matter what you are selling. It'll only take you
10-minutes to make the necessary change and your profits
vilyedimed ataly increase by as much as 4008 all year iong. It's like a miracle. Free Report #5
HOW TO…

It is because I am a
GARY HALBERt bellER that 1 have decided to go art
will help you make so much
money land make
it so fast!) that
will want to keep getting it forever once you start to read it. Here is why:
You see, THE GARY HALBERT LETTER is mailed out
first class every month and it…

wl11
help you make
so much money land
make
last!) that
To give you
insider information
and specific techniques
that can make you rich!
people ere no do be about tease it of one net, letter for
profit direct response marketing. Every month it gives you
unique insider info and strategies you will never read in any
(go to Page…

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other publication in the entire world. THE GARY HALBERT LETTER
covers it all:
direct mail, newspaper and magazine
and TV,
and even the hot, new 976 phenomena that,
if used my way,
gets people to pay to listen to your sales pitch. How good am I? Do I really know my stuff? Consider this:
When I went
to…

So then, I
sat down and decided to figure things out for
myself. I decided to ignore all the advice from ali those
"experts" and do only what "made sense" to me. Also, I decided
(go to Page 5)

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to try out a little "secret idea" I had about how to make a sales
letter work. What I did next is I created a simple one-page letter that
sold a coat-of-arms (family crest) research report. This
research report was printed on parchment-like paper and it was
suitable for framing. The left side of…

You know, when you are just starting out
and each of your
first two sales letters generates something
like 29 million
dollars
apiece,
it does something to your mind. It gives you a
rush that is absolutely incomparable. You can't get it from
alcohol, drugs, sex or anything else whatsoever. It is a unique
high and it makes your…

U1
choraleto ads
bile country
1a/b miLlion
Here's
a non-fiction book
and it generated approximately
HOW TO COLLECT
FROM SOCIAL SECURITY
AT ANY AGE!
I could go on and on.
I've developed so many unique and
almost secret ways of getting new customers (and selling more to
old ones) that even the experts are always trying…

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have they?
Well, with your permission, I'm going to change all
going to start encing some tetty gazing sette Likeures:
* How to create all your own advertising all by yourself
and do it better than any high-priced ad agency you could
ever hire!
* How to isolate (and enlarge!) the core appeal of your
product or service…