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Oh, Lord forgive me all you other experts, but my writing hand is getting
calluses.
Suffice to say, these seminar tapes also contain wisdom from tor
copywriters Lisa Morrice and Mike Pavlish; my extraordinarily brainy red-

(go to page 8)

- Page 8-

headed sweetie, Paulotte; many of the attendees themselves and... and...
and... and...
All Those People Together
Acting Synergistically On
, Stage And Tron
The Audience T1oox
Have Inabled Me To Capture On Tape
The Most Ilectrifying And Honey-Making
And Insightful Marketing Seminar
In Recorded History!!!
Remember this:
The attendees had to pay $6,250…

home numbers or he make cog anent and cres
so one ye tood most paintere year i in ad
business!

(8o to page

- Радея-
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Plus... you get a "Killer Advertising Kit" crammed with the
following five items of written info:
• 349 great headlines, 152 attention-grabber words, 7
mega-successful ads and 3 very unusual winning letters! • A complete "how-to-do-it" retail business-getting kit
titled, "How To Sell More Goods And Services To More
People, More Quickly And More Cost-Effectively…

The secret strategy of classified ads that pull
in millions! Item $4. How to use a simple 36-word postcard to bring in
$37 for every dime you spend! Item $5. Hon to close your sale like a pro - in print,
over the phone, on the radio, on TV, OI in a

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(80 to page 10)

- Page 10-

better position to strike it rich than someone
with no business at all!)
Item #6.
How to write your copy so it
"talks the talk"
your tough-sell customers need to hear before
they buy!
Item $7.
ps from trouble-shooting experts on how t
ot problems hurting your business and tł
triple-step…

Item #11.
"Insider" techniques that allow you to run ads
in newspapers or on TV or radio for
no up-front
cost - and you pay only
for the results you get!
How to make sure your Yellow Pages ad
jumps out
and forces the reader to call you before they
call anyone else!
Item #13.
How to use 976 "toll…

(go to page 1l)

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#16. Why you're already sitting
on the best possible
"bonus" you could ever offer - and how to use it
to make your sales soar!
Item $17. A "can't miss" vay to tempt cash-rich investors
into financing your projects at zero-interest!

Item $19.

Item #20.

How to find the perfect mailing lists for your
direct mail campaigns...
and how to test them
inexpensively!
Hov to ask people who have already bought from
rou to buy from you again!
(If you aren't
mining your customer list, you're ignoring the
fattest - and faatest - profits you'll ever
300!)
Five
fast,
"Unique…

Item #20. Five fast, simple steps to formulating your own
"Unique Selling Proposition" (also called your
USP) • Your USP explains to your customer base
and why you're the only one they should be doing
business with! (Not knowing your USP is like
not knowing your own name - you're lost without
it!)
Item $21. How to identify, find and…

(80 to page 12,

- Page 12 -

I Will Never Release A11
This Material To Anybody
Unless They Become An "Inner-Circle"
Lifetime Subscriber To My Newsletter!
Here's why:
I have discovered (as a result of my Marketing Summit) an
important truth that has been nibbling at the edge of my mind for a number

---

OI
years. Its Ca
- am,
more and more,
tinalng myseLl
aggravated
and
drained by middle-of-the-road,
can't-make-up-their-minds,
afraid-to-take-a-
risk losers
who are basically
frozen stiff with the fear
of living their
lives with any semblance of gusto. But, on the other hand, I am greatly exhilarated by the action-oriented…

I'm going to make this offer even sweeter
before I get to that, let's talk about the meaning of
Subscription."
"Lifetime
Quite simply, what this means is, you are entitled to
receive every issue of my newsletter until you die or else I stop
publishing. When will I stop writing this letter? Well, for sure, I intend to…

(go to page 13)

- Page 13 -

darkness somewhere muttering about this gross injustice while you content
yourself with the thousands and thousands and thousands and thousands of
dollars worth of stuff I've already sent you. And besides.. Just Think Hon I'1l fool! There I'll be, molding away, twisting and turning in my grave,
hundreds of dummies all…

So,
if you have any doubts about me,
any doubts about the value of my newsletter, any doubts about the value of
my seminar materials - please, my friend... You Should Pass
On This Offer! Listen:
This offer of a Lifetime Subscription will likely be around for a
while
(maybe). But, it may never be available again with this particular
additional…

When You Take Me Up On
This Offer Here And Now,
You Will Automatically Become
A Cherished Member Of The
Most Ilite Group of
People In The World!
Nanoly... Halbert's "Playars Only" Inner-Circla!

(80 to page 14

- Page 14-

And here is what that means: You will receive everything mentioned so far
in this letter, plus every issue of The Gary Halbert Letter that has been
(or ever will be) published from now until eternity, Plus you will get what
I consider the most precious commodity I have to offer...
My Time!
Look, it used to be…

to

And listen: It's not that I'm getting too big for my britches.
No, it's
just there are only so many hours in a day and I am someone who values and
has become a very jealous guardian of his time.
However, if you accept this
offer to become an INNER-CIRCLE Lifetime Subscriber and... if you…

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My Super Private
"Red Phone" Telephone Number
With An Open Invitation
To Contact Me For Advice!
Here's how it works:
In order to guarantee I have a constant and
invigorating interaction
with the sort of players I want to spend my time
with, I have arranged to have a special private phone here in my office.
anytime you need…

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- Page 15 -

You'll Also Have
The Horld's Best Copywriter (Me)
Holding Your Hand And
Nuzsing You Along
The Path To Wealth And Fame!
Don't be a dummy. Don't take this offer lightly.
There's more.
I want you to see
I intend for this
"Player's
Only INNER-CIRCLE Lifetime Subscription" to…