Gary Halbert · whole document (45)
Free Seminar of the Century Tapes
Plus... you get a "Killer Advertising Kit" crammed with the
following five items of written info:
• 349 great headlines, 152 attention-grabber words, 7
mega-successful ads and 3 very unusual winning letters! • A complete "how-to-do-it" retail business-getting kit
titled, "How To Sell More Goods And Services To More
People, More Quickly And More Cost-Effectively"! • "Core" insights from Scientific Advertising and How To
Write A Good Advertisement presented in such a way as
to give you an immediately useful reference! • A special report by one of the most successful
retailers of all time on how to find the fortune that
lies "hidden" in 978 of all retail businesses! • "Killer Advertising" cassette transcripts on some
timely and timeless stuff I first revealed about three
years ago! Plus... 18 easy-listening cassettes that explain and enlarge on all of the
above written material. (Note:
Don't get confused, now. These "Killer
Advertising" tapes are separate from - and, in addition to - the 24 tapes of
my Marketing Summit which are the main subject of this letter.)
Let's see, what else? Oh yeah, you also get separate typewritten sheets
of paper completely explaining each of the following 22 items of dynamite
Item i1. Hon to get a ton of gloving testimonials from
your customer for frau - and what to do with
then to generate bigger profits! Item $2. Why your "back end" may be 1,000 times more
profitable than your initial sales... and what
to do to take advantage of it now! Item $3.
The secret strategy of classified ads that pull
in millions! Item $4. How to use a simple 36-word postcard to bring in
$37 for every dime you spend! Item $5. Hon to close your sale like a pro - in print,
over the phone, on the radio, on TV, OI in a
---
(80 to page 10)
- Page 10-
better position to strike it rich than someone
with no business at all!)
Item #6.
How to write your copy so it
"talks the talk"
your tough-sell customers need to hear before
they buy!
Item $7.
ps from trouble-shooting experts on how t
ot problems hurting your business and tł
triple-step technique they use to solve then
fast!
Item
#8.
How to glide through the 11-steps of rolling out
your direct
once you
a winner) to
maximize results and keep your problems to a
minimum!
Item $9.
How the experts deal with refunds and complaints
- by turning them into sales!
Item #10. The secrets
of creating newspaper and magazine
ads that bring in piles of cash with each new
"mainstream" advertising
agency in a hundred even has a clue how to do
Item #11.
"Insider" techniques that allow you to run ads
in newspapers or on TV or radio for
no up-front
cost - and you pay only
for the results you get!
How to make sure your Yellow Pages ad
jumps out
and forces the reader to call you before they
call anyone else!
Item #13.
How to use 976 "toll" numbers locally and the
brand-new 900 numbers nationally to make a
fortune... without resorting to sleaze!
Plus:
How to use a "regular"
phone line in your office
or home to test marketing ideas cheaply!
Item #14. A truly "no-brainer" (yet usually overlooked)
way to bump
the amount
of your
order by
100% or more... automatically!
Item $15.
How to structure a believable, sales-promoting
guarantee that removes the risk from your
customer and yet does not put you in a bind!
(Even some very experienced marketers don't
fully understand how to do this without hurting
sales or strangling on refunds!)
(go to page 1l)
- Page 11 -
#16. Why you're already sitting
on the best possible
"bonus" you could ever offer - and how to use it
to make your sales soar!
Item $17. A "can't miss" vay to tempt cash-rich investors
into financing your projects at zero-interest!