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Tova Borgnine Swears

Under Oath That Her

New Perfume Does Not

Contain An Illegal

Sexual Stimulant!

By the way, the "subhead" of that ad was "Wife of
famous movie star agrees to give away 10,000 samples of
her new fragrance just to prove it's safe to wear in
public." Personally, I'll never forget that ad. It was…

A $30,000,000

Success Story!

During Gary's stint in Los Angeles (his previous
office was located at 595 Madison Avenue in Manhattan)
he also worked with a number of other celebrities. One
was Geoffrey Scott of Dynasty fame (he played Linda
Evans' "Krystle" ex-husband) and the ad he wrote
featuring him brought in over 30 million dollars…

Gary also worked on a number of shorter (usually
2-minute) TV commercials and probably the most memorable
is the one which featured Nancy Kwan who was the star of
"The World of Suzie Wong," "Noble House" and many other
famous productions. Personally, I was especially
intrigued with the work he did with frequent-Playboy
model and B-movie queen…

HALBERTIZING: How

To Get Everything You

Ever Wanted Even If

You Don't Deserve It!

Another of Gary's interesting clients was George
Zangas, a world-famous power lifter, who mailed a
postcard Gary wrote for him which generated $1,000 for
every $100 he spent even though he mailed it to the same
list five different times. As far…

By the way, Gary's marketing career started back
in 1968 when he formed a company called "Halbert's Inc."
(it still exists today) which sold coat-of-arms research
reports and hand-painted family crests. The letter Gary
wrote to launch that project has become the most
widely-mailed letter in history and the company has
since grown into…

More Than Half A

Billion (500,000,000)

Of Them Have Already

Been Mailed!

After Gary sold his share of Halbert's Inc., he
formed yet another company called "Good News Inc." with
offices in North Canton, Ohio and Madison Avenue in New
York. Primarily, that company sold "how to" self-help
books like How To Get What The U…

Hey, how'd you like him to create a winner like
that for you?

Unfortunately, as good as Gary is at creating
marketing successes, he's just awful when it comes to
managing companies and, when they start to get big, he
starts getting itchy to go get out. So, when that
happened with Good News Inc., he sold out…

If, by reading this article, you've concluded I'm
a big fan of Gary Halbert, you couldn't be more
correct. But, it's not only me. Halbert, who now lives
in the Florida Keys has thousands of letters in his Key
West office from grateful people for whom his work has
generated untold amounts of profits.

Halbert now publishes a marketing newsletter that
goes to all 50 states and 29 countries outside the U.S.
and is undoubtedly the most intensely read marketing
publication on earth. He stopped taking on any new
clients altogether about four years ago but now, he
says, he's looking for a few new challenges. Ian
conclusion, all I can say…

One thing is for sure: Now that Gary is once again
taking on clients, you can be sure his calendar will
fill up in a flash! So, if you have any interest
whatsoever in working with the man I and many other
consider "The Best Marketing Man Alive," I strongly
suggest you get in touch with him instantly. His office…

Anyway, I'd like to conclude by saying having the
chance to work with Gary Halbert is one of the best
things that ever happened to me and, if you end up doing
business with him, you're almost certainly going to get
incredible results and a marketing education you'll
never forget!

That article was written several years ago.
Since then, I've written many more killer promotions
plus I have the most highly read marketing website on
the internet. My recent Alexa rating was 1610! More
people read the Gary Halbert Letter than read Rush
Linbaug and Bill Onelly combined. And this is true in
spite of the fact that both…

Anyway, I am now doing something I haven't done for a
long time. As of right now, I am actively soliciting
for a few new clients. But, before I get cranked up and
into a full bone pitch, I want to just ramble on for a
few minutes. Look, I recently got the results of a
sales campaign I…

In any case, the spreadsheet (Lord, I hate those
things!) he sent me illustrated the copywriting I did
for him pulled in 6-1/2 times MORE MONEY than anything
written by any other copywriter he has ever hired. By
the way, he's a multi-millionaire so he does have the
money to hire the "creme de la creme…

I
want to tell you about the last time I actively
solicited for clients. I was living in Key West and
informed the readers of my newsletter that, if they were
willing to pay my fee ($15,000 upfront and 5% of the
back-end sales my efforts produced) I would pay all
their expenses to fly to Key West…

Many of those people did become clients. And a few did
not. But there was one guy I especially remember. Why?
Because, in my opinion, he was guilty of fraud. After I
flew him to Key West, put him up in the best hotel, and
discussed his project at length with him, he said,
"Everything sounds great... but... I think…

I did everything I could to hold onto my temper but,
what I really wanted to do was leap across the table we
were sitting at, wrap my hands around his neck, lift him
up off his chair and in the air, choking him until his
entire body was shaking and his legs and feet were
dancing around like he…

But, of course, I didn't do any of that.

I simply ended the conversation immediately in a civil
manner, took him back to his hotel and suggested he get
an early flight back to wherever he lived. I think that
man was genuinely bewildered by my sudden lack of zero
interest in him and his project.

See, it's no crime to not be able to afford the
expertise of someone like myself. But, it is obnoxious
to pretend you can afford someone like me... when... you
flat-out already know you can't afford me... or... you
are unwilling to pay the fees I charge.

Look, I want you to understand something: I have untold
thousands of rabid readers of this newsletter. But, this
message is truly only directed at a handful of them.
Maybe only one or two. It is only directed to what I
call "PWM's" (which is an acronym for "Players With
Money").