The value of constraints in business

`1:20:23`

Go, sell." Versus all the things you could possibly do. "Go sell some bars." It's just such great advice and it just cuts through all the crap. I like that scrappiness, and you don't get scrappiness from having large S. You just don't. It's just too easy not to have to do anything. Not to say that VC companies aren't doing things. They're doing a lot of things, obviously, but are they honing the scrappy skills? Are they learning how to make money and have margin and be profitable? If they don't have to, they probably are not. I think at some point, and we're starting to see this now, this is not like an I-told-you-so thing, this is just, this is what happens. This is not me. This is just economic cycles.

`1:21:11`

Money's harder to find, it's harder to get. Even companies who've raised money, investors are not necessarily putting in additional rounds. There's deep cuts happening, layoffs, pain and suffering. It's hard to switch from having a lot to not having enough, and then having to work as if you know what to do. I think there's a lot of confusion in the market now, at companies now, I should say, because they don't know what to do. They haven't had to do it before. I feel for them in a sense because, how could they be expected to know what to do? Just frankly, as I said earlier, if someone dropped 10 million bucks on me and 1,000 people, I would have no idea what to do with that. Truly, I would not. I would waste it is what I would do.

`1:21:56`

If you don't have the experience, how are you going to know? I'm the same way with the newsletter and the podcast. There's no way I can grow this thing with money, really. I've tried a bunch of little experiments and nothing really does anything. It actually comes back to, let me find this quote that you have of just your business strategy in a nutshell. "Just keep making great shit. Keep your cost in check. Charge appropriate prices for your work. Share as much as you can and let the chips fall where they may." That's basically it. One of the things I don't think I said in there was, enjoy it. Have fun. Enjoy the ride. Love who you're working with and create a great environment to do great work, and so other people can do great work and thrive as well. That's all baked into that. It's not like, set targets. It's not, try to be a billion-dollar business.