Bad writing in business and school

`0:36:03`

like, "I have no time this week to write." I would be so upset. It's like why I don't want to do that to myself. So, Mhm. Why do you think that there's so much bad business writing out in the world? Is it people trying to posture? They're scared? What's going on there? All the above and probably a thousand more things. Um I'd say part of it stems probably from like MBA programs and business writing in in school, which is like It's just like it's fake right like business plans like fake like business plan competitions where you're like making up a fake business you're not going to start. I don't think it's worth going through that exercise and I think it trains you to BS your your way through things the whole exercise is BS. So, God, you're getting really good at

`0:36:49`

BSing and then it just sort of like you BS for three or four years and it just kind of becomes uh what you do, what you practice, what you get good at and that's kind of unfortunately what people get good at. I think there's also um companies don't have a point of view. They're sort of don't have anything to say uh and they then make up the things they think other people want to hear. So, business is about selling in a lot of ways. So, like what does What do I need to say to convince this customer versus what do I really want to say because we have something to say. I don't think a lot of companies have anything to say. They have a lot to sell. And so they then write in that way. And it's just like this is just flat and bad and jargony empty and there's all the platitudes and

`0:37:35`

I feel like you can replace this logo with that logo and it'll be the same thing. The same different companies saying the same thing. Then there's group think and there's all these things that happen in the business world. Um and it's a very conservative place and I think the writing becomes very conservative and people are afraid to say anything. So, uh and then also the other thing is like um a lot of companies don't invest in in writing in in terms of like they don't have a because like in they need to write content. I mean, frankly like I don't like the word content at all. It actually really bugs me because when you start thinking of things as content, it's like no, there it's communication. Like what do you want to communicate? Not what do you want to put out there for SEO and whatever. It's like content is just such a pejorative in my mind when it comes to

`0:38:22`

writing. So, anyway, but companies make content. Everyone's pumping out content and I think you get content when you do that and that's the kind of writing that you don't like and I don't like. Yeah, I think that what it's revealing is a deep truth that many people are in and building things and they have no idea why they're doing it. Yes. And then in order to cover that up, they're doing all this adding all this sort of fake and manufactured stuff to basically cover up the fact that there's no there there behind behind why they show up to work every day. And the problem yes, and the problem is that in business, it's mostly following. There's a few innovative companies. Most companies follow. And so, they're following each other. And like, "Well, they wrote this and they're popular, so that must work." And so, I'm