Gary Halbert · whole document (28)
Million Dollar Smile
Worth area
who makes this his speciality. We'll talk about this special dentist a
little later. But first, let's talk about people's most common concern about their
teeth... which is... how white they are... or... more accurately, how white they are
not Do you know how a jeweler grades a
diamond? They do it on cut, clarity and
color. The way a jeweler grades the color
(the whiter, the better)... is... he holds a
teeth look. I'm going to set up a little table
here that shows how dentists rank teeth
from worst to best, worst being grade 1
and best being grade 16. Here we go:
been brushing with toothpaste
like the toothpaste maybe nad
A little better. Maybe the tooth-
little less nicotine... and... a it-
mostly brown but, looks like it
a very weak dab of real tooth-
5 A3.5 What's with the "3.5a? Maybe
grade (D4) looks better than
me. Who knows?1
You know, the differences
tists use a special fight when
they look at teeth but, under
my desk light, I still think grade
country and that's my opinion.
where. This tooth looks pretty
dam good. It still has some
Right in the middle of the
of the other 15. What we have
takes "OK" care of his teeth
but not really good care.
Still a little tinge of brown...
with other people seeing them
Must be my eyes or the fight
again. The last one (A3)
This looks like a tooth which
and is mostly white but, still
I better get my eyes checked.
This tooth looks good but, to
Looks ust siomy beller man
OK, here we go. You'd be very
like C-4's. the dingiest looking roetl of
all.
And, the next person behind
you
wanted to have the best smile possible
(all her teeth would look like B-I's). Who
would have to pay the dentist the most?
The answer may surprise you. You sce...
You Both Would
Pay The Same Price!