Gary Halbert · whole document (112)
2005 - 11-21-05
Unfortunately, they CEO of Seychelle
Technologies had no idea he was dealing with the "Wonder Kid
Of Marketing", Sir Gary of Halbert, who can generate
response like no one else in the world. Only a fraction of
the calls got answered. They did not have the videos ready
to send out. They did not have a follow-up response in
place. Basically, when the phones started ringing off the
hook, everybody at Seychelle Technologies... except me of
course... was stunned.
They tried to gear up (very clumsily I might
add) for what would happen if we ran the ad a second time.
They did run the ad a second time... with
approximately the same results. And Seychelle still was not
ready. They still could not answer all the phone calls. They
still didn't have the videos to send out to the prospects.
By this time I was sickened. I do not
know for sure but a very educated guess I got by working the
phones myself was that this ad could have generated four
hundred million dollars in investor funding. Here I
had a product to promote which was needed by every human on
earth and could save millions of lives. And I had worked my
ass off creating a masterpiece ad to promote that product.
For a group of executives of Seychelle Technologies who, as it turned out,
couldn't walk across the room without stepping on their
dicks.
But, there's a lot more to this story.
As it turned out Seychelle's CEO (DuSean
Berkich) was a master con man.
Later, when he was investigated by a
detective agency, it turned out he had left a trail of
financially-devastated people all across the United States.
He had been doing this continuously for the last 30-years.
He was NOT interested in promoting this
miraculous invention. Not really. All he was interested in
was the "quick kill".
He cheated everyone he dealt with. He
cheated the people who brought him this idea. He cheated
Carl Palmer. He cheated the ENTIRE WORLD by not arranging it
so this product became a success. All he was interested in
was taking the company public and then scarfing off his
stock profits as soon as possible. He is very close to being
the most despicable human being I've ever encountered.