Gary Halbert · whole document (43)
Let’s Do The Twist
May I suggest something? Why don't you order this book and see
if you can find the text in the book from which I extracted
these bullets. The book is dirt-cheap and this will be an
excellent learning experience for you. Not only that, it's the
best book I've ever found on the subject of selling a house.
And listen: Another crucial part of an ad or a direct mail
promo is the ordering instructions. They have to be crystal
clear! So, to help you get an idea of how to do this aspect of
your promotions, I'm reproducing below the ordering
instructions I wrote for this book:
"Will
this book help you? Will it help you sell your house fast
(within 30-days) and, still get top dollar for it? Here's how
you can find out without risking a single penny. Go ahead
and order the book by mail. Keep it 30-days and read it and
check it out. Then, if you are unhappy with it, send it back
and the publisher will return your entire payment to you
quietly and without question.
Not only
that... you can even post-date your check or money order by
30-days. If you do this, the publisher promises and guarantees
not to deposit it for at least that amount of time. Then, if
you decide to return the book, the company will send back your
uncashed check or money order with no questions asked. You
can't lose.
To
order, write your name and address and the words "Sell Your
House Fast Book" on a piece of paper and send it with your payment of
$10.00 plus $2.00 shipping and handling (total $12.00) to:
Pathfinder Marketing 5839 Ponce Ct.
San Jose, CA 95120