Let’s Do The Twist

The Bullet:

The single best investment
you can make when selling your home!

What it
says in the book:

"Another technique that is very effective in selling the
hard-to-sell home is for you to provide financing for the
buyer. If this sounds unconventional or makes you feel
uncomfortable, remember that back in the late '70s and early '80s
when interest rates were in the high teens, seller financing
was more the rule than the exception. And if the banks
continue their trend toward tight money, it may become the
rule again, no matter what interest rates are. So if you're
one of the sellers who doesn't need all the cash, you may use
seller financing as a way to make the deal more attractive."

The Bullet:

How to make sure your
buyer gets financing despite the credit crunch!

What it
says in the book:

"Nine out of ten homeowners today are operating under a
terrible misconception that is costing them a great deal of time and
money. I call this misconception the 'fallacy of time.'

"The fallacy of time is the belief that in order to get top
dollar for your home you must stay on the market a long time
in order to hold out for the highest possible
price. "In fact, the
reverse is true. The less time a home sits on the market, the higher
the price it's likely to bring. Homes that sell for above-average
prices almost always sell quickly. And homes that sit on the market for
a long time almost always sell for much less than they would have had
they sold quickly."

The Bullet:

What the "fallacy of time"
is... and how falling for it can be hazardous to your health!

What it
says in the book:

"And if you
live in a state where real estate brokers aren't allowed to draft
sales contracts, make sure your attorney doesn't drag his feet
with the sales contract. In virtually all home sales, the
contract of sale is preprinted form that the attorney or his
paralegal can fill out in a matter of minutes. Remember that
you are paying your attorney a significant sum of money; it
is not unreasonable for you to expect him to send the contract
out that day. And make sure the contract is delivered by hand.
I can't tell you how many times deals have been held up
because the attorney put the contract in the mail."

The Bullet:

Why you should never
mail a contract... and what you should do instead!

What it
says in the book:

"Odors. It
is a scientific fact that the human nose becomes impervious to a
smell after it has been exposed to it for just a few minutes.
Just because you can't smell an odor doesn't mean that a buyer
first entering the home won't smell it. Pay special attention
to the litter box and any other possible sources of odors in
the home. Keep fresh air circulating by opening the windows
or running the air conditioner. And you may consider providing
a pleasant scent with fresh flowers, potpourri, or scented
candles. If you really want to pull out all the stops, you can
try old tricks such as baking bread, boiling cinnamon, or
putting a drop of vanilla on a lit lightbulb before
buyers arrive."