Gary Halbert · whole document (32)
Marketing From Space
# Marketing From Space
From:
North of Jewfish Creek
Dear
Friend and Subscriber,
Can you think creatively?
Oh yeah? Well, this newsletter is going to give
you a chance to prove it.
I want you to fire up your computer and go to
www.google.com.
You’ve probably been there many times before. Anyway, I
want you to do a search. What I want you to search for
is a phone number. The number I want you to search for
is...
305 372 0313
Type that number into the space where you put search
terms and then click on search. Presto! As soon as you
do this you will discover that is the telephone number
of the Doubletree Grand Hotel in Miami, Florida.
That’s pretty neat, ain’t it? You can type in
any telephone number that’s listed in a phone book and
google will tell you instantly who or what belongs to
that number.
But, hold on. You ain’t seen nothin yet. As you
can see, google not only produced the name of the hotel
that has that number, it also gives you the address of
the hotel. Now, for our next little magic trick, I want
you to google the address of the hotel. Here’s what you
should be searching for...