Gary Halbert · whole document (110)
2005 - 08-11-05
The Most Powerful, Most Effective, And
Most Profit-Generating Response Boosting
Secrets
Ever Discovered!
For example, there is one secret I've been
reluctant to reveal which is unquestionably the biggest
secret I have ever uncovered in 35-years of marketing. This
secret is so powerful, it instantly doubles or triples the
profit of almost any sales message selling any product in
any market.
In fact, my friend and student, Caleb
O'Dowd, personally tested this amazing secret in a promotion
he is running right now. He did an A/B split test where one
letter ("Letter A") was NOT using the little secret but
where the second letter ("Letter B") WAS using this amazing
secret.
"Letter A" (the one NOT using the little
secret) pulled in a 1.5% conversion rate. "Letter B" (the one
USING the amazing secret) pulled in almost 3.5%. That may not seem like much of a
difference... until you do the math. Just look at what the
difference was in this little 5,000 piece test mailing.
Letter A pulled in exactly $10,869 in sales.
But Letter B pulled in a whopping $25,361 in sales! It's the
difference between night and day. And the best part is...
It Took Caleb
All Of 30-Seconds
To Use That Little Secret!
Just imagine what kind of "extra" profits
this would mean for you... if... you knew this one amazing
secret.
Caleb told me after spending six months "under my wing" and
being shoulder-to-shoulder with me (and with some of the smartest
minds in marketing) he had pretty much learned almost all of
the tight-lipped secrets we had to offer.