Low Costs, Small Company, Enough Customers

`0:02:20`

And so, it's easy. I only had to find a few thousand people to pay me that money, 20 bucks to get that eventually. But if I had had a big business and had a lot of people, a lot of overhead, I'd have to find a lot of people like me, and that's harder. So, the whole game for me is to make things as simple as possible, as easy for me as possible. So, keep your costs low, keep your company as small as you possibly can, and make great stuff. And then you don't have to find as many people just like you, but the ones you find really love what you do. And that's like, that's enough. That is enough. You can stop there, keep doing stuff, but you can kind of stop there conceptually and go, I'm going to make stuff for me, people like me. I don't need the whole world to like what I like. I need enough of a small world to like what I like, and we're golden.