Modesty Personified

# Modesty Personified

From:

North of Jewfish Creek

Dear
Friend and Subscriber,

I
believe I am the best copywriter who ever lived.

Maybe, since you read my newsletter, you too already
believe that. Even if you don't, I think you will
change your mind after you read this message.

Here is why.

Much of the direct response advertising I have created
is so good it is part of history. My work has been
printed in dozens (maybe hundreds) of books. I believe
people will still be reading and studying my work 200
years from now. No other copywriter on earth has
"winners" that are equal to mine. For example, I once
wrote two letters for which I was paid...

$5,250,000!

You read it right. That's five million, two hundred and
fifty thousand dollars. For just two letters. Do you
know of any other copywriter who can match that? I
don't think so.

Would you like to know the details of those two letters
and why they worked so well? Would you like for me to
explain the reason those two letters pulled in almost
700 million dollars?

You would? Ok, then, I'll tell you all about those two
letters later in this message. I just need you to be a
little patient. You see, in the meantime, I want to
share with you, something that was written about me
several years ago. As you will see, it's an article
written by Blade Thomas who, for a long time was the
advertising director of Entrepreneur Magazine. Here's
the text of the article: