2005 - 07-29-05

However, I'm almost certain you (probably
because of your supervisors) will not mail this
promotion the way I have presented it to you.

Everybody will snivel, whine and bitch about a
sales letter in this fashion. "Oh My God!"
everybody will say, "this is going to cost a
fortune to mail."

Well, compared to what you regularly send out,
that's a correct statement. But, if you would at
least test the promotion as I have delivered it
to you, I'm almost sure you will find it to be
the most profitable promotion Agora Financial
has ever mailed.

You don't know very much about me. But, if you
would ever read my newsletters on my website (www.TheGaryHalbertLetter.com),
you would discover why it is the most widely
read online marketing newsletter in the world. I
don't know what it is today but, my recent Alexa
rating was 1610.

When I first started in this business, I wrote a
361-word one page letter to sell a family crest
product. I broke every direct marketing rule in
the book when I strategized that letter. People
actually laughed at my pathetic attempt to write
a sales letter. But very soon after that letter
was mailed, it was grossing the equivalent in
today's money of one-third of one million
dollars... per day. And, that letter with
modifications was mailed for more than 30-years.

That's how I started. Since then, I have written
more direct mail winners than I can remember.

Often, my biggest problem when I write for
clients is to get them to at least test what I
give them.

Here's what you need to know about mailing this
kind of a direct mail letter with a $1 bill
attached to it. My guess (and it's a very
informed guess) is, this letter will bring
back 700% more gross dollars than the best
control letter you have ever mailed for "Options
Hotline".