2006 - the 700 million dollar man

Gary was easily the most arrogant, dismissive
and self-aggrandizing SOB I’d ever met.

I liked him
immediately.

When, a few months later, he suggested that I
drop everything and become an overworked copywriter slave for him, I
agreed without hesitation.

You’ve got to understand -- at that point,
I was already well on the path to being
a superstar copywriter for the “big mailers” like Agora and Rodale and
Phillips and Boardroom.

I had made a name for myself in
Los Angeles as the hot-shot freelancer who got snuck in the back door at
the major agencies (to do the critical ad copy their own lame staff couldn’t
pull off).

And I’d already apprenticed as a
ghost-writer for Hall-of-Fame proven copywriters like Jim Rutz (for whom I wrote
a financial package studded with real pesos that mailed profitably for eight
years).

I
literally walked away from a career worth millions... because, in
my gut, I knew I was an ill-fit in that corporate world of big mailers and fancy
agencies.

Gary, to my
mind, was where the real action was -- the exploding
entrepreneurial world. Where no one wore a tie, the risks were staggering, and
every project was an adventure that hinged on the copywriter’s ability to SELL.

And the money you could earn was just
outrageously huge.

Yet, working without a net like that isn’t
everyone’s cup of tea.

But if you’ve got entrepreneur blood in your
veins, it’s the only game around. Done
right, you can earn a vast personal fortune working at your kitchen table in
your pajamas... and do it quickly.