aslk start every day

Another of
John's achievements is his excellent promotion of a right wing
financial doomsday letter. John's "Package of
Paranoia" mailed successfully for seven years. (By the
way, had he been hired by a liberal
publisher, he would have written a sales letter from their
point of view which would have worked just as well.)

Then, there's the dozens of how-to-fight
videos from real-life street fighters and Navy SEALS...
which... has earned millions from a tiny, miniscule niche
market.

Plus
reams of other ads and letters written for shrinks, people
looking for mates, new computer products, chiropractors, diet
programs, precious metal investing, fund raisers and personal
letters which have motivated people to change their lives.

When
John's ads run in magazines (which often fill three pages of
copy) the entire look of the publication quickly changes as
other advertisers catch on... and... begin to imitate... his
hard-hitting writing style that is so effective at raking in
profits.

His
direct mail sales letters have long been used all over the
world as study guides for other writers. In fact, many
copywriters (including me) secretly come to John for marketing
help with their projects. You see, John has a soft spot for
helping people... because... no one helped him when he was
struggling in the early years. Once I heard this remark from
John:

"It's amazing how people can so readily crush someone's
dreams."

So
true and to the point.

But,
as John also remarked, "The
lesson is, don't look for anyone to cheer your success until
after you've arrived. Trust only those who believed in you
when things were tough. They are the gems who will brighten
your life."