zjlk personal computer

You Will Notice That Car!

Now listen: The first time you try to
use this formula, don't let any of your customers order any
way except by phone. Use closing copy something like this:

"Before you
decide to buy this product, there is one more
important thing about it you should know. This is
something we don't publish on the Internet because we
only want our customers to have this particular piece
of little-known info. So, if you are interested, whip
out your credit card and call us at (000) 000-0000
during normal working hours and we'll give you this
extra little piece of critical info."

Is this the best way to sell stuff on the
'Net? No. Is it the best way for a beginner to sell something
on the 'Net? Yes. If you've been using a computer for 20-years
and, you are still not making money with it, you are a beginner.

Here's another idea for a lead-generating ad:

Is This Fair?

Did you know people with a personal computer get
much lower prices when they have their carpets cleaned than
people who don't have a computer? The reason this is true is
legal but, it is not fair. You can find out why (if you have a PC) by going to:

www.dumbjoe.com

By the way, what I just wrote may or may not work. That doesn't matter. What
does matter is you've just been given an idea which should "spark"
your imagination.

We know lots of people will read this little ad and they'll go
to your website and the first thing they see is a black headline
electronically printed against a yellow background. It says:

The Amazing Reason People With Personal Computers
Pay Less

To Get Their Carpets Cleaned Than People Without PC's In Their Homes!

Underneath that headline is a sales letter... that looks
like a sales letter that explains using a website (properly) to get new
customers lowers advertising costs which we here at Dumb Joe's Carpet Cleaning
pass on to our customers, etc., etc., etc., blah, blah, blah, and so on.